Drugs ads campaign impacting, says Pyne
Sydney Morning Herald
March 12, 2006
The federal government says its latest anti-drugs advertising campaign is making a difference, with research showing more young Australians are avoiding drugs.
The ads, warning young people of the dangers of marijuana, ecstasy and speed, were launched in April last year.
Parliamentary health secretary Christopher Pyne said an independent review of the ads showed they were having an impact.
Mr Pyne says 90 per cent of young Australians surveyed said the ads had made them think twice about the consequences of using drugs.
"About two-thirds of the young people surveyed reported that the campaign had influenced them, primarily to avoid using drugs and situations where they are used, and to think about the consequences of using them," he said.
"As well, more than half felt the campaign had made it easier for them to discuss illicit drugs with their parents."
Likewise, most parents felt the ads had made it easier to talk to their children about illegal drugs, My Pyne said.
Dear Drugs-Forum readers: We are a small non-profit that runs one of the most read drug information & addiction help websites in the world. We serve over 4 million readers per month, and have costs like all popular websites: servers, hosting, licenses and software. To protect our independence we do not run ads. We take no government funds. We run on donations which average $25. If everyone reading this would donate $5 then this fund raiser would be done in an hour. If Drugs-Forum is useful to you, take one minute to keep it online another year by donating whatever you can today. Donations are currently not sufficient to pay our bills and keep the site up. Your help is most welcome. Thank you.