Gordon Brown appears to be looking for willing famous people to become his disciples and to spread his moral message far and wide. This from www.pm.gov.uk :
Celebrities should speak out against drug use - PM
Celebrities should become role models for young people and speak out against drugs, the Prime Minister has told a citizens jury meeting in central London, the Prime Minister said today.
Mr Brown criticised famous people who thought they were "above the law" and called on friends, neighbours and people who have a "national standing" to act as positive role models for young people.
He said that Dame Kelly Holmes has agreed to support an initiative to address the use of illegal drugs among young people.
The PM's comments came at the latest citizen jury event in London.Teachers, children and social care workers attended similar events in Leeds, Portsmouth and Birmingham - with each session linked by satellite.